BEST PRACTICE CASE STUDY: BTC
‘Palacio de Bellas Artes’ MEXICO CITY, MEXICO | Image author credit: © Nan Palmero / Flickr - CC BY 2.0
BTC’S CHALLENGE
First Global Challenge 2018 was an international event involving more than 2,000 teenagers participating from all over the world. The event was hosted in Mexico City with each team comprised of young people between the ages of 14 to 18 years old, each accompanied by a mentor.
BTC was responsible for receiving, transferring, hosting and feeding the participants in addition to ensuring their health and safety throughout to the competition. However the biggest challenge facing the event organisers was how to make each of the participant kids feel welcome and free in order to have a transcendental experience that will impact their lives.
2018 First Global Challenge, MEXICO CITY, MEXICO
In ways both big and small, FIRST Global is impacting the lives of youth around the globe. They empower them to be part of the generation that will change the world.
The FIRST Global Challenge invites each country to send a team to compete in their ‘Robotics Olympics’, which take place in a different nation each year.
Themed around the greatest challenges facing our planet, including the 14 Grand Challenges of Engineering identified by National Academy of Engineering, each year a different challenge takes center stage in an effort to foster understanding and cooperation among the youth of the world as they use their abilities to solve the world’s problems.
VISIT EVENT SITE: FIRST GLOBAL →
2018 First Global Challenge, MEXICO CITY, MEXICO
BTC’S SOLUTIONS
1. Multicultural logistics
A committed team capable of understanding and attending to the various multicultural needs of the young participants was recruited to help address and manage these issues.
2. Accommodation
Selected hotels were sourced to cover the different hosting requirements of the event i.e. strategic location, rooms with capacity for two, three and up to four people, optimal facilities and good service. A special team was assigned specifically for the administration and distribution of the rooms.
3. Airport
The responsiveness of the team was very important due to two fundamental factors: flight delays and customs conditions. Even though BTC had a list of the participants and their arrival times, airline delays forced the BTC team to make quick and effective adjustments that needed to comply with individual customs procedures. This also involved ensuring the arrival and delivery of each team’s robots to the competition venue. BTC implemented a flexible approach to the logistics of the changing arrival times.
4. Registry
BTC introduced an online system which ensured the successful registration of all participants and staff members which included almost 3000 people who needed to be registered on the same day. This system allowed BTC to have greater control over the attendance and movements of people entering and leaving the site and thus ensure the integrity of the event competitors.
2018 First Global Challenge Participants, MEXICO CITY, MEXICO
HOW DID THE KIDS RESPOND?
The opening ceremonies of @FIRSTweets global robotics competitions, 197 countries solving energy problems brought technology. Even team eSwatini is in Mexico City! #firstglobal thx to @GrupoSalinasUSA @SecretaryPerry @F1RSTglobal pic.twitter.com/4r5FEKruOi
— Thomas Graham (@tgraham33) 16 August 2018
2018 FIRST Global Challenge : Madagascar is in the place #fgc2018 #teamMadagascar #MorethanRobots #firstGlobal #madagascar #energyimpact #stemleaders #stemforgood #malagasy #youngleaders pic.twitter.com/XEnnqk3UD1
— Malalatiana Mahanina (@MMahanina) 17 August 2018
Inauguración @FIRSTweets #FIRSTGLOBAL @pablopableta pic.twitter.com/zJlKOrH1iL
— Tu cara No importa Importas Tu (@ERICK_ESPINO) 16 August 2018
Ireland’s first qualification game 🇮🇪 #stem #firstglobal #robotics pic.twitter.com/brb4kDQ4s8
— Jason Dinneen (@JasonDinneen21) 16 August 2018
“Business Travel Consulting (BTC) helped us completely in the whole organization and logistics of the event. It's a great professional company. When we have another event in Mexico, we will be happy to work again with BTC."
- First Global
ABOUT INCON PARTNER
BTC are a Mexican international company, specializing in MICE (Meetings, Incentive, Conventions and Events) tourism. We are your every need consultant specialists for congresses, events and conventions.
Our services are unique. We innovate in every process of our projects, which give us the certainty of an impeccable delivery and a great investment return (ROI) in order to reach our clients objectives.
We mix new knowledge from international markets and transform and apply it to the emerging potential of Mexico’s MICE industry. We make the most out of relations, and the knowledge and experience they bring into society in an era of technological evolution and a culture of efficiency.
Find out more: BTC →
ABOUT INCON
INCON is a global partnership of trusted conference and association management companies, whose unique collaboration results in the design and delivery of innovative and impactful client events. INCON Partners operate in over 170 destinations from over 81 global offices with a staff of 3,500 employees spread throughout the world.
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