VIRTUAL/HYBRID EVENT CASE STUDY: ORTRA
ABOUT THE HYBRID/VIRTUAL EVENT
Event Key Facts:
- 1,000 participants
- 7 parallel halls
- 70 session chairs
- 30 sessions
- 220 speakers
- 30 exhibitors
- 80 posters
The 67th Annual Conference of The Israel Heart Society
Date: 19-20 October 2020
INCON Partner: ORTRA
Event website: 2020.israel-heart.org.il
The Annual Conference of The Israel Heart Society offered a vibrant program including leading international keynote speakers, parallel and satellite sessions on the latest research in their field, a platform to connect virtually with sponsors and exhibitors and the ability for meaningful collaboration to reflect and connect with colleagues from Israel and across the Globe.
The biggest challenge ORTRA faced organizing this conference was getting the cardiologist to attend. The event was held in the high peak of the pandemic in Israel and doctors were working around the clock causing a concern that they might not be available to take part.
The overall strategic solution that was implemented was to record all the conference content and keep the virtual platform available for 3 months past the conference date in order to allow the attendees to participate at the time that best suits each of them.
ABOUT INCON EVENT ORGANISER
INCON Partner: ORTRA
HQ: Tel Aviv, Israel
ORTRA is Israel’s leading Professional Conference Organizer (PCO) and Destination Management Company (DMC) and has organized and produced the most important and multi-participant international conferences held in Israel…