Here they are… the young professionals scrolling through their social media feeds while waiting to check in for an event. “Lazy,” “entitled,” “avocado toast lovers”—this is how Millennials are often portrayed…
Read MoreThis week Antonio Novaes from INCON Partner MCI Group showcased new event and engagement models in two education sessions at IMEX Frankfurt all about “Festivalisation of Events”…
Read MoreA successful exhibition starts with flawless design and seamless management. But the logistics themselves aren’t enough. Empowering exhibitors, sponsors and attendees to engage in relevant interactions is paramount to driving value and quality results. Yet, considering the ongoing transformation of the events industry and growing expectations regarding tech-powered experiences, it’s difficult to keep up the pace and deliver an innovative approach to exhibition management.
Read MoreSuccessful events deliver unique, memorable experiences for event attendees, often with key, practical lessons which can be applied either at work or at home. INCON worked with Speaker’s Corner to deliver a new Executive Education session for the INCON leadership this year. Our speaker Adam Kingl who addressed strategic innovation, educated us, challenged us and inspired us to look at our management styles with a fresh perspective…
Read MoreThe MICE industry needs to examine how to respond to challenges facing the industry in the current era of security instability, terrorism and crises. We also need to learn how to manage and recover from crises and what are the best practices in destination resilience. This latest INCON expert article looks at a 5-point plan for destination marketers and the broader tourism industry to manage security, perception and communications…
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